Selling on eBay: Customer Service Strategies

Selling on eBay: Customer Service Strategies
by Zamri Nanyan

Let’s see how customer service is important on eBay.

Buyers rate their satisfaction with sellers, and your rating can make a difference on whether potential customers are willing to buy from you. The rating is like a business building tool on eBay.

However, to get good rating, you might want to consider a few strategies to service your customers beyond their expectations. That will guarantee satisfied customers whether they buy and keep your products or they buy and return the products back to you because of any particular reasons.

Here are a few strategies you can adopt.

Strategy #1:

Start by providing an accurate product description. Displaying clear pictures and describing any imperfection shows the buyer what to expect. It’s much better for customer satisfaction if the buyer receives a product in better shape than he expected than if you oversell and disappoint your customer.

Strategy #2:

Include acknowledgement of the winning bid and prompt shipping information. Use an automated response to let the buyer know you have received his bid. Acknowledge payment quickly. Ship immediately, and inform the customer when the product is shipped. Customer service strategies include providing a tracking link to the product whenever possible.

Strategy #3:

Offer free shipping. If you charge for shipping, don’t charge much above shipping costs. Customers notice the postage cost and will likely complain if the shipping and handling is several dollars over. They understand the cost of materials, but they don’t want to pay for your time to package the product.

Strategy #4:

Include a return policy. It is worth it to accept returns any time a customer asks. You can probably resell the item, and receiving a good rating is worth the cost and hassle.

Customer service strategies on eBay are not any different than traditional online stores. Make sure the product is as good as you say it is, don’t inflate shipping and handling, ship quickly, and have a liberal return policy. This is the way to achieve high customer service ratings.

It is also a path for you to sell more on eBay. Try some of these strategies yourself.

About the Author

Zamri Nanyan recommends you to visit http://www.ZamriNanyan.com/ebay.html to learn powerful tips and selling strategies on eBay. Also, read more information about Zamri Nanyan and his work at http://www.ZamriNanyan.com



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